Insights, Marketing & Data: Secrets of Success from Industry Leaders

NUDGE - Phill Agnew (part 2). Why Greta Thunberg will become less influential; how to use behavioural science to get a pay rise; the importance of risk to get your campaign to land; how variance effect could improve the English Premier League.

May 10, 2023 Henry Piney Season 2 Episode 9
Insights, Marketing & Data: Secrets of Success from Industry Leaders
NUDGE - Phill Agnew (part 2). Why Greta Thunberg will become less influential; how to use behavioural science to get a pay rise; the importance of risk to get your campaign to land; how variance effect could improve the English Premier League.
Show Notes Chapter Markers

The FutureView podcast is published in conjunction with InsightPlatforms.com

Part  2 with Phill Agnew, Host of The Nudge,  the leading consumer psychology podcast providing great interviews with leading behavioural scientists and entrepreneurs, packed with evidence-backed tips to help you kick bad habits, get a raise, and grow a business. 

Among other areas, we cover.... 

  • How Donald Trump uses behavioural science
  • Why Greta Thunberg will become less influential
  • The importance of risk in communicating your message
  • How to position for a pay rise
  • Emotional vs rational benefits
  • How the EPL could benefit from variance effect

And Phill's book recommendations:

THE CHOICE FACTORY - Richard Shotton

INFLUENCE - Robert Chaldini

WAR DOCTOR - David Knox  



All episodes available at https://www.insightplatforms.com/podcasts/

Follow FutureView on Twitter at https://twitter.com/FutureView7

How Donald Trump uses behavioural science
Why Greta Thunberg will become less influential
The importance of risk in communicating your message
How to best position for a pay rise
Rational vs emotional benefits
How the English Premier League could benefit from variance effect