SI PARTNERS - Tristan Rice (Partner). How much is your company worth? How the M&A process works; what's hot & what's not for acquirers; how to prepare your business for investment or sale.

If you're in a senior role in an agency - or just want a general understanding of how M&A works - this is the episode for you. Every year, SI Partners bring multiple deals to fruition working with the likes of CVC, Publicis, LivingBridge, KKR and a host of others. 

This episode is brought to you by Syno International  https://www.synoint.com/     For more information and discounts on initial projects contact Jokke Nurminen at jnu@synoint.com

 In this episode we cover:

• The secret behind Tristan's cherubic good looks
• Founding, building & selling Red Media/ working with fashion brands
• How the M&A process works
• Differences between what strategic buyers & PE are looking for
• What's hot/ what's not
• How to effectively integrate technology into your proposition
• How to prepare your agency for investment or sale
• How web3 may play out from an M&A perspective

Tristan's book recommendation

SATURDAY:   Ian McEwan

All episodes available at https://www.insightplatforms.com/podcasts/

Suggestions, thoughts etc to futureviewpod@gmail.com

Chapters

• 0:06 Intro
• 1:16 Syno: sponsor intro
• 4:42 Founding Red Media
• 9:22 SI Partners - sell side & buy side
• 15:42 The process to sell a business
• 21:01 Differences between strategic & PE processes
• 23:42 What's hot/ what's not
• 31:07 Insights & advertising market
• 33:59 Web3...how's it going to play out?
• 40:12 Key advice to sell a business
• 44:36 Quickfire round