Wonderful to talk to Heather Hughes, VP Connected Data (Global) at CINT, talking through the solutions, challenges and likely future progression of ad-effectiveness research.
This episode is brought to you by Syno International https://www.synoint.com/ For discounts on initial projects contact Jokke Nurminen at jnu@synoint.com
In this episode we cover:
Heather's books/ media recommendations:
THE ART OF INTELLIGENCE: LESSONS FROM A LIFE IN THE CIA'S CLANDESTINE SERVICE. Henry Crumpton.
THE GREAT BRITISH BAKE OFF.
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